YOXO (pronounced “yock-so”) is the sustainable, recyclable, made in the USA, build anything you can imagine toy company. YOXO’s fun construction toys are manufactured from durable, recycled & recyclable materials in the company’s wind-powered Minnesota workshop.
YOXO is open-ended, allowing for limitless creative play. Open-ended building is a form of self-directed play where kids design, build and play with toys created from their own imaginations. This gives kids the freedom to explore possibilities and test the boundaries of what is possible.
Kids are inspired to design and build while playing with award-winning YOXO links, which connect with household items like paper towel tubes, cereal boxes and even other toy building sets like LEGO. For more information about YOXO compatibility, visit yoxo.com/building-basics-instructions/
Each YOXO kit comes with tips and project ideas that are a launchpad for creative construction play. Additional inspiration and step-by-step instructions are available at YOXO.com 24 hours a day!
YOXO is recyclable! YOXO links are made in Minnesota from a durable composite of recycled wood pulp, paper and vegetable-based inks that will withstand years of creative play before being recycled.
YOXO kits were recognized by the INSPIRE Research Institute for Pre-College Engineering at Purdue University as toys that promote engineering thinking and design.
We believe communities need more creative problem solvers, and that engaging in open-ended play will make this vision a reality. If you can imagine it, you can build it. There is no wrong way to YOXO.
Describe your product in 3 words.
Keep Kids Creating
How did you come up with the idea for this product?
Have you ever bought a toy for your kids and all they do is play with the box? The idea of transforming everyday objects (like boxes and tubes) into toys is what inspired Jeff to start YOXO in 2011.
What makes your product special?
YOXO is the sustainable, recyclable, made in the USA, build anything you can imagine toy company. Our goal is to be the most creative and environmentally sustainable toy company in the world.
What has been the best part of your startup experience?
Playing with kids! We have hosted thousands of kids for events at our Minnesota workshop and throughout the United States. Seeing how YOXO turns on the creativity in kids is our greatest reward.